Do you sense a disconnect between your company and the marketing team? If so, you’re not alone. But you will not be the last to overcome it too.
The pandemic has caused a shift in workplace culture, leading to reduced interaction between coworkers. This has changed the entire dynamic of how companies work.
Here’s how to get started:
- Conduct a social media audit to assess your current presence, accounts, and engagement levels. This will give you insight into what’s working well and what needs improvement.
- Select your social media channels and determine the type of content you’ll post on each.
- Decide what information to include in your calendar using Aankade.
With these steps, you’ll be on your way to a successful and well-planned social media campaign.